I Stand On My Soapbox is a series of editorials that cover more specific topics in the games industry and community. These articles are a little more extreme than normal editorials published here, and could just degenerate to outright ranting. Have fun and enjoy the show!
Why is this? Why the hell does this always happen? Why do game companies decide to keep all of their big releases for the holiday season? Hm? Why are all of these games pushed back to a very crowded time of the year for videogames, where it’s harder for most games to get noticed? Time and again I’ve seen companies release their game on November and December, get back their results, see their games flop, and wonder to hell and back why their games failed to sell. And yet, here we are in the middle of Summer just sitting back and twiddling out fingers wondering what game is coming out this Summer. Well guess what? There’s barely any, and it boggles my mind! You’d think Summer would be a perfect time to release these games. And yet, not a lot of companies see this. Well, I’m going to show why Summer is the best time to release videogames.